Start posting relevant content to your page and reaching out to people you want to help spur your growing business forward. Wait until your business page is ready to go in order to make the most of that traction. Once you like your new page from your personal profile, everyone on your friends’ list will receive a notification. If you have outsourced a media relations or marketing strategist, you’ll identify them and give them permissions here.įacebook Business Tip: Don’t reach for that “like” button as soon as your new Facebook page has taken shape. This is a great feature for businesses that have multiple people with access to the Facebook business page. You should also pay some attention to the Page Roles section. Factor in your marketing goals and online presence when navigating this piece.
This is where you’ll set up how frequently you want to receive notifications. Congrats! Now you need to fill your news feed page with information that’s going to draw your audience in.Īt this point in your page setup, you’ll want to move on to address your notification settings. Once you’ve gotten to this point in your page creation, your business page is fully created.
Launching into sharing too early can waste a great opportunity to build traffic for your business’s page.įacebook Business Tip: Once your page is up and running and you’ve gained some audience traffic and traction, head back here to gear up your Facebook marketing. Your Facebook page is still in its fledgling state, and likely won’t draw people in at this point. I generally don’t recommend skipping steps, but this is one you can pass on. This is where Facebook will prompt you to create and share an advertisement. While any size can do, the recommended size is 180 pixels by 180 pixels. It’s imperative that your profile photo supports that.įacebook Business Tip: A square image will work best for you here. Make sure it’s a positive one, even if it means investing in a photographer or a photo editor. You want to be considered by your target audience as a successful professional. This photo will be your future consumer’s first visual of your work. Make it look professional by choosing a photo of your product, storefront, or another relevant image. Nothing says amateur more readily than not including a profile picture. It can be difficult to change at a later date and you don’t want to create any confusion for your customers. Make sure you have your Facebook domain name just the way you want it. Aim for something short and catchy that will be easy to remember and will fit easily on any marketing materials. Link your website here and include how your business is different from others.įacebook Business Tip: Choosing a unique Facebook domain name here? A unique domain name (your custom Facebook URL) can be a great way to give your business’s name visibility. It’s a synopsis of your products and/or services, so aim for providing two or three sentences here that really capture your goals and personality of your business.ĭon’t slack on marketing here! You won’t have your audience’s attention for long, so make sure to capitalize on it. This should work as a quick recap of your business. All of this information will give your prospective clients a compelling reason to work with you. Don’t skip them in an attempt to get through more quickly. This is people’s first impression of your business-you want to make it a good one.Īfter creating your page, Facebook will prompt you through the following sections of your business page.
FACEBOOK PAGES FOR MAC PROFESSIONAL
Make sure you have your business type, business name, phone number and/or email address, and a professional synopsis ready to go. This isn’t something you want to go back and finish later. This selection will help shape the other options provided for you when customizing your page.įacebook Business Tip: Iron out the details ahead of time. When you’re creating your new business page, you’ll need to make sure you have your business type selected. You’ll need to have a pretty good handle on the kind of business you’ll be launching to choose a category. Choose which page is appropriate for your business. Simply open up Facebook to create a business page.
FACEBOOK PAGES FOR MAC HOW TO
If you’re looking for information on how to get your new Facebook page going, start by reading this blog! We’ll take you through how to set up your business page so you’ll be ready to get started on this next step in your business’s marketing plan! Facebook can be a great platform for small business owners because it allows them to reach a large audience and even re-engage existing customers.
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